When designing and building a website, too often companies deprioritize content. So it’s no surprise that a top reason why site launches are delayed is because content is not ready.

What does it look like for content to go from an afterthought to a requirement? And, what happens during a website migration when developers, desginers, and content strategists collaborate effectively?

We’ll examine these questions through two very different content migrations. First, a regional utility company, redesigning their digital experience – who course-corrected the project by bringing in content support mid-process. Second, a global roofing company, uniting 300+ microsites in 36 countries, who prioritized content up front.

Speaker(s):
DaniSolo
About the Speaker(s):
Dani Solomon is a Content Strategist at EPAM Systems, a digital agency, in Philadelphia, PA. She helps clients by managing enterprise content migrations in coordination with design and development teams. With insights from site audits and stakeholder interviews, she also recommends strategies for technical and content SEO, content lifecycle, governance, and workflow. She is also a co-organizer of the meetup group, Content Strategy Philly. Prior to joining EPAM, Dani was in-house on small content marketing teams. When she’s not content-ing, you can find Dani in her garden, in the gym, or on the SRT.

https://drupaldelphia.org/session/content-migration-strategy-tale-two-websites

This video is all about, does website migration affect seo.if you are tense about how to keep seo when changing website then this video is especially for you. Easily migrate
Website without losing seo.

If you think about how to update website without losing seo then watch this complete video. We provide step by step information about it. By watching this video you came to about what factors we have to consider while website migration and how to keep seo when changing website

So watch this video till the end to know about does moving website affect seo & if you have any query, then please comment below.
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From rebrandings to international web versions consolidations: Aleyda talked about how to avoid missing and ultimately grow your organic search traffic from complex web migration scenarios. SEO consultant and marketing expert Aleyda Solis shared real-life examples, criteria, steps, and tools to successfully migrate complex websites.

YoastCon 2019 took place on 7-8 February 2019 in De Vereeniging in Nijmegen, The Netherlands. We had a ton of amazing experts who shared their knowledge about all things online with our visitors!

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About Aleyda Solis:
Aleyda Solis is an International SEO Consultant and founder of Orainti -a highly specialized, boutique SEO consultancy-, blogger (Search Engine Land, Search Engine Journal and Moz), speaker (with more than 100 conferences in 20 countries in English and Spanish) and author (of “SEO, Las Claves Esenciales”).

Awarded as the European Search Personality of the Year in 2018, included in Forbes top 10 online marketing experts to follow in 2015, in Entrepreneur as one of the 50 online marketing influencers to follow in 2016 and in Hubspot as one of the 59 Female Marketing and Growth Experts You Should be Following, Aleyda has also been interviewed in publications such as The Huffington Post.

From helping world-renowned brands like Eastpak or Under Armour to startups like The Hungry House and Zillow, working in competitive SEO industries, to multilingual environments or Web migrations: Aleyda has not only developed a deep SEO know-how but also diverse experience that she uses to help succeed her clients in challenging scenarios.

#YoastCon #Yoast #SEO

Here’s how I have mapped out a site for previous SEO Site Migrations – is your flow similar?

Steps described in the video:

Objectives and Why?
Staging Site
Content Inventory
Content Freeze and Backups
Make Note of DNS Configuration
URL Inventory
Schema Inventory
Tag Inventory
New URL Planning
New 301 Redirects
New Schema
Migrate Tags
Migrate Content
DNS Changes
Test and Test

To work with me on your analytics, book me here: https://bit.ly/3GL5QiX

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